💡 For retail & small business owners — Naperville, IL

We help companies
predict growth and make
smarter decisions.

Stop running your business on gut feeling. Fanari Data turns your numbers into a clear picture of what's working, what isn't, and exactly where your next dollar of growth is hiding.

Revenue Forecasting
Executive Dashboards
Meta & TikTok Ads
Email Marketing
See What's Limiting Your Growth View Sample Work ↓

Sound familiar?

These are the real problems retail and small business owners tell us about.

📦
Dead inventory

Cash tied up in products that aren't moving, while bestsellers keep selling out.

📉
No visibility

Data everywhere but no clear picture of which products, channels, or seasons actually drive profit.

💸
Wasted ad spend

Running ads without knowing your ROAS — spending money without knowing if it's working.

🎲
Gut-feel decisions

Ordering stock, setting budgets, and planning seasons based on instinct instead of data.

🐌
Slow reactions

Finding out a trend shifted after you've already over-ordered or missed the window.

🔍
Hidden revenue

Opportunities sitting in your own data that you can't see because it's messy, scattered, or unanalyzed.

The Fanari Data difference

We don't build dashboards.
We uncover hidden revenue.

Any analyst can build you a chart. What we do is different — we dig into your data to find the decisions that are costing you money and the opportunities you're missing. Then we build you the tools to act on them, every month.

  • ✓
    Better decisionsKnow what to stock, when to reorder, and which products to promote — before the moment passes.
  • ✓
    Increased profitIdentify your highest-margin products and double down on what's actually making you money.
  • ✓
    Lower ad spend wasteStop promoting the wrong products to the wrong audiences. Every ad dollar tracked and justified.
  • ✓
    Improved inventory planningDemand forecasting that eliminates overstock and stockouts based on your real sales patterns.
  • ✓
    Faster growthSpot opportunities before competitors and allocate resources to what the data proves works.
  • ✓
    Clear visibilityOne place to see revenue, margins, inventory, and ad performance — updated and actionable every month.
“

I help small businesses uncover hidden revenue opportunities using data analysis and forecasting.

— The Fanari Data promise

What a CEO remembers after 10 seconds

✗"They build dashboards."
✓"They help companies predict growth and make smarter decisions."

Built to help business leaders
move beyond gut instinct.

Fanari Data was founded to give small and mid-size businesses access to the kind of senior analytical expertise that's usually reserved for large corporations. With a background in applied mathematics and years of hands-on experience in supply chain and demand planning, we specialize in transforming complex, messy data into clear decisions.

We don't just hand you a report and disappear. Every month, we sit down with you, walk through the numbers, and surface the insights that actually matter to your bottom line. Think of us as your on-call data executive — without the full-time salary.

🎓 M.S. Applied Mathematics
📈 Supply Chain & Demand Planning
📍 Naperville, IL
✅ Excel-based delivery
📞 Free 30-min consultation
Sample work

What our dashboards look like

These are sample portfolio dashboards built on fictional data. They demonstrate the type of executive visibility, forecasting capability, and business intelligence we deliver to clients.

Executive KPI Scorecard
Case Study · Executive Dashboard
Executive KPI Scorecard — Multi-Location Business
Revenue visibility ROAS tracking Operations

Business problem: Leadership at a multi-location retail business had no single view of performance across regions. Each location reported separately, making it impossible to compare performance or identify problems early.

Approach: We consolidated all location data into a unified executive scorecard showing revenue, gross profit, ROAS, average order value, on-time delivery, and customer metrics — updated monthly with trend indicators.

Outcome: Leadership could immediately see which locations were underperforming and where ROAS was weakest, enabling targeted budget reallocation and a 12% lift in overall margin within two quarters.

Revenue Trend Dashboard
Executive Dashboard · Analytics
Monthly Revenue & Gross Profit Trend
Trend analysis Margin tracking

Business problem: An owner knew revenue was growing but had no visibility into whether gross profit was keeping pace — or whether rising costs were quietly eroding margin.

Approach: Built a 24-month trend dashboard overlaying revenue and gross profit, with automatic margin % calculation.

Outcome: Identified a 3-month period where revenue grew but gross profit flatlined — tracing it to a supplier price increase that hadn't been passed to customers. The owner renegotiated pricing within weeks.

Regional Performance Dashboard
Executive Dashboard · Regional
Revenue & Gross Profit by Region
Regional comparison Underperformance detection

Business problem: A business with four regional locations was allocating ad spend equally across all regions — despite significant differences in performance.

Approach: Designed a regional comparison dashboard showing revenue, gross profit, and customer count by location side by side.

Outcome: Revealed one region generating 34% less gross profit per customer than the others. Ad spend was reallocated toward higher-performing regions, improving overall ROAS by 18%.

Revenue Forecast Dashboard
Case Study · Forecasting
Revenue Forecast with Confidence Range
Demand forecasting Planning Confidence intervals

Business problem: Leadership needed a clearer view of revenue trends and a reliable basis for planning — hiring decisions, inventory commitments, and marketing budgets were all being made without any forward-looking model.

Approach: Built a monthly revenue forecasting model using historical actuals, applied statistical trend analysis, and generated a 6-month forward projection with upper and lower confidence bounds. Actual vs. forecast variance is tracked monthly to continuously improve model accuracy.

Insight delivered: Recent revenue trend supports continued growth, but variance monitoring flagged two months where actuals fell below forecast — prompting investigation that identified a seasonal demand shift the team hadn't previously quantified. Forward planning was adjusted accordingly.

Product Revenue Mix
Executive Dashboard · Product Analysis
Revenue Mix by Product Line
Product mix analysis Trend by SKU Revenue concentration

Business problem: A business owner knew which products sold the most units, but had no clear picture of how each product line's revenue contribution was trending over time — or whether the business was becoming over-reliant on a single line.

Approach: Built a stacked revenue mix chart showing monthly contribution by product line across a 24-month period, making shifts in mix immediately visible.

Outcome: Revealed that the Premium Service line had grown from 45% to 58% of total revenue over 18 months — a concentration risk the owner hadn't noticed. The dashboard prompted a deliberate strategy to grow the Core Service line as a hedge.

Flagship offer

Executive Intelligence Package

Everything a retail owner or small business CEO needs to run a data-driven company — delivered monthly, explained clearly, and built to drive real decisions.

Executive Intelligence Package
Your business, fully visible — every month.
$3,500
per month

What's included

Executive DashboardA single view of your entire business — revenue, margins, inventory, and performance in one place.
KPI TrackingThe metrics that actually matter to your business, tracked and visualized every month.
Revenue ForecastingData-driven projections so you can plan inventory, staffing, and spend with confidence.
Operational ForecastingDemand planning at the product level — eliminate overstock and stockouts for good.
Data Cleanup & IntegrationWe pull your scattered data together, clean it, and make it usable — every month.
Monthly Strategy ReviewA dedicated session to walk through the numbers, surface insights, and align on next steps together.

What you walk away with

→Know exactly which products make you money
→Never overstock slow movers again
→Forecast next month's revenue with confidence
→Spot problems before they become losses
→Make buying and budget decisions on data, not gut
→A monthly conversation with a senior analyst

Built in Excel. No new software. No learning curve. Your team already knows how to use it.

Book an Executive KPI Assessment — free, 30 minutes, no obligation.

Book Your Executive KPI Assessment
All services

Everything we offer

Beyond the Executive Package, we offer standalone projects and channel-specific services.

Analytics

Demand Forecasting

Product-level demand models that eliminate guesswork from your buying decisions.

Analytics

Profit Visibility Dashboard

See your margins by product, category, and channel — know what's actually making you money.

Analytics

Inventory Optimization

Reduce overstock, eliminate stockouts, and free up cash tied up in dead inventory.

Analytics

Statistical Analysis

Regression, trend analysis, and predictive modeling — graduate-level rigor applied to your business.

Meta Ads

Facebook & Instagram Ads

Data-driven campaigns that stop wasting budget on the wrong audiences and actually convert.

Meta Ads

ROAS Optimization

Every ad dollar tracked and allocated to what the data proves works — not what looks good.

TikTok Ads

TikTok Advertising

Short-form video campaigns analytically managed — creative strategy, audience targeting, and full reporting.

How it works

Simple. Fast. No fluff.

1

Free KPI Assessment

We look at your business together, identify what's limiting growth, and show you exactly what we'd do. No pitch — just insight.

2

Clear proposal

You get a specific scope and flat-rate price. You know exactly what you're getting before you commit.

3

We build it

Dashboards, forecasts, campaigns — delivered and walked through in plain English. No jargon, no handoff to a junior analyst.

4

Monthly reviews

Every month we review the numbers together, surface new opportunities, and adjust strategy. You always know what's working.

Let's talk

Ready to find your
hidden revenue?

Book a free Executive KPI Assessment. We'll look at your business, identify what's limiting growth, and tell you exactly what we'd do — no obligation, no sales pitch.

See What's Limiting Your Growth

Or reach us directly

fanaridata@gmail.com

Naperville, IL · Response within 24 hours · Free consultation · No obligation